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Mike Bell

Chief Marketing Officer

Mike has over 15 years of experience delivering strategic marketing, brand management and digital acquisition across the e-commerce, retail, fintech, edtech and adtech verticals. Prior to joining Everspring, Mike was the CMO and co-founder of Persosa, an experience-management solution that was recently acquired by Carvana. Before Persosa, Mike led all digital marketing efforts for the LifeLock brand through their IPO. LifeLock established the identity theft protection category in the U.S. and was acquired in 2016 by Symantec for $2.3 billion. Before shifting into marketing, Mike spent eight years as a Captain in the United States Air Force. Mike is a graduate of Embry-Riddle Aeronautical University, where he received a bachelor's degree in Aeronautical Sciences. In addition, he holds an MBA in finance from the Carl H. Lindner College of Business at the University of Cincinnati.

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