The MBA is one of the most widely offered and highest enrolled graduate programs across the country. Analysis of AACSB’s program level enrollment data suggests that larger programs were more likely to have realized growth through the onset of COVID and over the long term, while smaller programs were more likely to have experienced declines. This poster presentation focuses on the data behind those trends and considers viewpoints of four different institutions, their respective growth trajectories and how they are planning their path ahead.
- Nydia MacGregor, Santa Clara University
- Michael Miller, Everspring
- Gavin Khan, Everspring