Meet the Everspring Leadership Team

Experience you can put to work. Our leaders have spent their careers inside higher education and across the disciplines that drive institutional performance. Together, they bring more than 250 years of experience in strategy, enrollment, marketing, academics, technology, student success, and program operations.

Beyond their expertise, they bring the judgment that comes from having done the work: knowing what to look for, recognizing what is changing, and understanding what it takes to move from strategy to results.

That experience shapes how Everspring works with every partner. We combine insight, technology and hands-on execution to move important priorities forward and build lasting advantage.

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Beth Hollenberg

Beth Hollenberg brings more than two decades of experience leading and scaling education organizations at the intersection of strategy, operations, and student outcomes.
Beth Hollenberg
Chief Executive Officer
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Neil Marchant is a seasoned finance leader who brings more than three decades of experience helping complex organizations make sound decisions, manage risk, and grow sustainably.

At Everspring, Neil provides financial leadership and strategic insight to support the company’s performance, investments, and long-term growth. During his time at Everspring, he has held leadership responsibilities across finance, financial planning and analysis, human resources, and company strategy.
Neil Marchant
Chief Financial Officer
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Douglas Reiner brings lasting advantage to the clients he serves, enabling colleges and universities to navigate complex challenges, identify opportunities for growth, and stay true to the mission, vision, and values of higher education.


As Everspring’s Chief Solutions Officer, Douglas works with institutions to understand their most important priorities and deliver high-impact results.
Douglas Reiner
Chief Solutions Officer
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Mike Bell brings more than two decades of experience building brands, driving demand, and creating performance-focused marketing strategies that support sustainable enrollment growth.



At Everspring, Mike leads marketing for university partners, helping institutions sharpen their market position, reach the right audiences, and turn differentiated value propositions into enrollment growth. His work brings together brand strategy, audience insight, creative, media, and performance marketing to help partners compete more effectively in increasingly crowded markets.
Michael Bell
Chief Marketing Officer
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Cathy Goodman brings more than two decades of experience leading complex implementations, business process transformation, and higher education operations, combining strategic leadership with deep expertise in execution.


As one of Everspring’s founding leaders and Chief of Client Operations, Cathy oversees the operational disciplines that turn strategy and partnership commitments into consistent execution. Her leadership spans implementation, client operations, operational effectiveness, compliance, and the systems and processes that support high-quality delivery for university partners.
Cathy Goodman
Chief of Client Operations
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Erin McGrane brings more than two decades of higher education experience, with a focus on enhancing the student experience and advancing persistence and student success.


At Everspring, Erin oversees enrollment, student services, and program operations, leading the coaching, support, and operational practices that foster a strong student experience and drive student outcomes.
Erin McGrane
Senior Vice President, Student Engagement
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Kathy Groth brings more than two decades of experience in higher education and technology, with deep expertise in instructional design, adult learning, academic operations, and program management.


As Everspring’s Senior Vice President of Learning Design, Kathy leads a multidisciplinary team that partners with faculty and institutions to create relevant, engaging, and scalable learning experiences. She has collaborated with faculty to build and support online programs for universities including William & Mary, Case Western Reserve University, Santa Clara University, George Washington University, and California State University, Monterey Bay.
Kathy Groth
Senior Vice President, Learning Design
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Andrea Gilbert

Andrea is a seasoned higher education executive with over 20 years of experience guiding institutions through enrollment growth, strategic transformation, and market repositioning. At Everspring, she leads partner and solutions marketing, helping universities align their messaging, data, and cross-functional strategy to achieve their most critical goals, from graduate enrollment to fundraising.
Andrea Gilbert
Executive Vice President, Partner Solutions
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Jason Vanecko

Jason Vanecko is Everspring’s Senior Vice President of Technology, leading the company’s technology, data, and AI strategy to create greater value for Everspring and its university partners. His work focuses on turning data into knowledge, knowledge into better decisions, and decisions into faster, more consistent execution at scale.


Jason leads the company’s technology, data, and AI strategy. His team is embedding intelligence across Everspring’s operations, solutions, and learning experiences—helping teams turn data into knowledge, make better decisions, and execute with greater speed and consistency.
Jason Vanecko
Senior Vice President, Technology
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Scott Jeffe

Scott Jeffe brings more than two decades of market research experience focused on graduate, online, and adult education, helping institutions understand where opportunity exists and make more informed growth decisions.


At Everspring, Scott leads market research and new market strategy, helping university partners evaluate demand, competitive dynamics, program potential, and enrollment opportunity. His work gives institutions a clearer view of where to invest, where to differentiate, and where market conditions best support growth.
Scott Jeffe
Vice President, Market Research and New Markets
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Ted Unger brings deep analytical expertise and experience working with educational institutions to understand complex challenges and improve student outcomes.


At Everspring, Ted brings that analytical perspective to the work of helping university partners identify challenges, evaluate opportunities, and pursue stronger student outcomes.
Ted Unger
Everspring Advisor